B2) Taking technology to market: Various routes and mechanisms
Last updated on : 19 December 2025
Extract from TTO Handbook
Exercises and case studies
None
* Readers are free to suggest relevant exercises or case studies for the topic by clicking on the “Share your feedback” button on top of the page.
Other Relevant Lectures
- Indo-UK workshop- Nanotechnology: Making the leap towards commercialization, Lecture on “Different routes to commercialization: Conventional licensing, startup companies and strategic partnerships” by Prof. Peter Dobson, 8 January 2008 (Slides)
- 2 Days Workshop organized by AcceleratorIndia (UK) and Venture Center (India), Lecture on “Overview of the Stepping Stones of Commercialisation Model” by Dr. Shailendra Vyakarnam and Mr. Arun Muthirulan, 27-28 September 2010 (Slides)
- Talk on “Introduction to commercialization from an academic/research institute perspective” by Ms. Veena Dinesh, 9 October 2020 (Video)
- Talk on “Commercializing New Technology: Lessons from the Trenches” by Rakesh Dhawan, 6 October 2022 (Video) | (Slides)
- Online Webinar on “Translation of Healthcare Innovations: Lessons Learned from the US and Emory University” by Dr. Todd Sherer, 1 June 2022 (Video)
- Only Technology Strategy! (Part 10 of Only One Theme) by Dr. Hiran Vedam, 24 January 2023 (Video) | (Slides)
References and additional reading/viewing
- University of Bristol, Research & Enterprise Development: “Key routes to commercialization”
- World of Deeptech: Technology Commercialization Strategies (Video)
- World of Deeptech: Different Shades of Technology (Commercialization) (Video)
- World of Deeptech: Advanced Technology Commercialization Ecosystem (Video)
Credits
- Page Editor: Pradnya Aradhye
- Expert Lecturers: Ashley Stevens
- Contributors: Pradnya Aradhye, Meghana Bhandari, Rakesh Dhawan, Veena Dinesh, Peter Dobson, Arun Muthirulan, Todd Sherer, Hiran Vedam, Shailendra Vyakarnam
- Chief Editor: Premnath Venugopalan
* Names of expert lecturers & contributors arranged in alphabetical order of the first letter of their last name.
About the Tech Transfer Online Manual
This manual is meant as a practical guide for practicing technology transfer professionals in academic and research institutions. The manual focuses on practical insights for practitioners from other practitioners. This manual has been developed by Venture Center’s Regional Tech Transfer Office, TechEx.in (supported by BIRAC/NBM). It draws content partly from resources created under UNIDO’s FLCTD project (supported by UNIDO, BEE, and GEF) and partly from resources developed during various Venture Center workshops.
Version no: 1 : As of 16 August 2025
About the Contributors
This manual is the collective effort of several tech transfer experts and practitioners (names mentioned in alphabetical order of the first letter of their last name) including International Experts (Richard Cahoon, John Fraser, Ashley Stevens), Indian Experts (Aravind Chinchure, Rajkumar Hirwani, Anuradha Narasimhan, Hiran Vedam, Premnath Venugopalan), TechEx.in team (Pradnya Aradhye, Meghana Bhandari, Shruti Devasthali, Neha Jacob, Archana Joshi, Niruta Killedar, Manasi Lele, Mugdha Lele, Kavita Parekh, Vedang Pawar, Manisha Premnath, Vidula Walimbe) and the UNIDO team (Nitesh Kaushik, Sandeep Tandon). This manual has been created under the FLCTD project of UNIDO led by Gerswynn Mckuur supported by UNIDO, BEE and GEF.
Cite as: Tech Transfer Online Manual – https://manual.techtransfer.online/b2/